Basketball legend Kobe Bryant will attend a blockchain summit in 2019.

Hosted by TRON, the niTROn Summit 2019 will take place in San Francisco’s Yerba Buena Center on January 17th and 18th, and aims to “break down industry barriers, explore potential blockchain solutions” and “share visions of the future” for the space.

TRON founder and CEO Justin Sun explained what Bryant brings to the summit and why he is excited to be hosting the NBA star:

Kobe Bryant is a basketball genius. I have been a huge fan of Kobe and deeply inspired by his journey. It’s my great honor to have Kobe as our special guest for the niTROn Summit. It’s worth mentioning that Kobe Bryant is not only a basketball genius, but also an investment genius. We look forward to hearing his great speeches at the summit.

TRON During the Bear Market

While the price of TRON (TRX) has suffered alongside nearly all major altcoins in the recent market slump, TRON has been far from inactive during the ongoing bear market. With its transaction volume growing substantially in November to surpass the top four cryptocurrencies by market cap combined, TRON has likely seen such enormous volumes due to popular gaming and gambling dApps utilizing the platform.

The TRON foundation also recently announced the TRON Accelerator – a startup incubator with that seeks to “empower developers and foster innovation within the blockchain industry.” With a prize pool of $1 million, the money will be split between 56 winning projects to be announced at a ceremony at the niTRON conference.