Global professional services provider Deloitte has announced a strategic alliance with Bitcoin company NYDIG to help businesses implement digital asset capabilities.
According to Deloitte’s press release, “NYDIG will work with Deloitte’s blockchain and digital assets practice across multiple areas involving bitcoin products, such as banking, consumer loyalty and rewards programs, employee benefits and more.”
This strategic partnership “creates a centralized approach for clients seeking advice implementing Bitcoin products and services,” helping “businesses to leverage the multi-disciplinary professional services of Deloitte, together with the comprehensive bitcoin financial and technology products and services provided by NYDIG.”
Yan Zhao, president of NYDIG, had this to say:
“We envision a world where traditional financial infrastructure works alongside digital asset infrastructure to deliver clients a best-in-class experience with the highest standards of regulatory compliance. We’ve already started the journey of bringing bitcoin to all by embedding bitcoin wallets into existing user experiences, powering bitcoin rewards programs, and enabling bitcoin-secured lending. Deloitte is the perfect collaborator to help companies take the next step to efficiently execute on these types of projects and meet customer demand with a high level of rigor.“
And Richard Rosenthal, a principal at Deloitte’s advisory practice, stated:
“The future of financial services will center around the use of digital assets, and we are focused on advising our clients on ways to engage in a regulated and compliant way. We believe this alliance with NYDIG will further drive business growth and is another hallmark of the extensive investment Deloitte is making in enabling digital asset innovation.“