Advanced Micro Devices (AMD), an American semiconductor and one of the largest producers of Graphics Processing Units (GPU’s), has debuted a new “blockchain” section on their website. The new blockchain page, which can be found here, champiosn all things cryptocurrency and blockchain. This site features a high quality “What Is Blockchain?” introduction video, and answers:
What is Blockchain? Blockchain is a paradigm shift that fundamentally revolutionizes the way consumers and businesses transmit, process and secure data. It is as much a transformation as the inception of the internet, the change from snail mail to email. It will redefine how we manage supply chains, maintain business transactions and exchange financial assets for decades to come.
On this webpage, the company make it clear they want everyone to know that blockchain is much more than Bitcoin.
In a section titled “blockchain beyond Cryptocurrency,” the page lists all of the industries that blockchain can improve - claiming “Blockchain is poised to disrupt virtually every industry, including but not limited to:”
- Medicine and Health Care
- Supply Chain Management
...and 10 more industries.
Many in the crypto industry will view the new website as a marketing ploy to drive sales for the company's GPU mining products. Commonly used to mine cryptocurrencies such as Ethereum, Monero, and other non-ASIC cryptocurrencies, AMD’s GPU products are a high-end way to host multiple graphics cards in one unit. It’s possible these units are not selling as much as AMD would like.
With Bitmain’s recent fire sale on mining equipment, some suspect that mining hardware manufacturers are not faring too well in the ongoing bear market.
In addition, AMD’s shares have taken a substantial hit over the past month. The entire stock market has been in a correction, but since September, AMD is down a massive 35%.