Cannabis Brand High Times To Become ‘First Ever’ IPO To Accept Crypto

Francisco Memoria
  • Cannabis brand High Times is reportedly going to become the "first ever" to accept cryptocurrencies in its initial public offering (IPO)
  • The move, according to its CEO, is meant to avoid leaving crypto investors out, and to be at the forefront of popular culture.

Cannabis culture media firm High Times Holding, which claims to be the “original voice in cannabis,” has recently revealed it’ll accept bitcoin and ethereum in its initial public offering (IPO), allegedly making it the ‘first ever’ to accept cryptocurrency investments.

According to a post on its website , the firm is set to accept cryptocurrencies as its part of its mission to be “at the forefront of popular culture.” High Times is selling its shares at $11, with the minimum investment amount being of $99. The brand is looking to go public on the Nasdaq exchange, with the ticker “HITM.”

To accept the cryptocurrencies the firm filed a Regulation A+ report with the US Securities and Exchange Commission (SEC), which details a near $29 million negative equity reduction, a decrease in operating losses, and debt reduction.

The Regulation A+ (Reg A+) lets small and early-stage companies access capital in an “alternative to a traditional IPO” that lets them sell shares to the general public and not just accredited investors. According to Nasdaq , the filing lets businesses raise as much as $50 million in a 12-month period from members of the public.

Per High Times CEO Adam Levin, cryptocurrencies created a new “investor base across the world” the company didn’t want to exclude from its IPO. He was quoted as saying:

While we didn’t believe that the ICO process was the right move for our brand, it would’ve been foolish to leave this emerging investor base out as we continue to transform into a diversified media, events and merchandise giant.

Adam Levin

High Times was notably launched back in 1974, and is now seen as one of the most important media organizations in the industry, with an online magazine whose “presence [is] still going strong.”

Cannabis and Crypto

Cryptocurrencies have been pointed to as a solution to one of the cannabis industry’s problems. In the US state ballot initiatives made marijuana usage legal, but a number of banks refuse to offer cannabis-related businesses banking services. As a result, these operate only in cash.

Operating this way makes cannabis businesses a target for criminals, and forces them to spend money on security: safes, armored vehicles, guards and more. Given their features, cryptocurrencies could be adopted as a safer and cheaper alternative.

The Dash community has worked to be more involved in the cannabis industry. Last year, dash partnered with Alt Thirty Six , paying it $496,000 to “integrate Dash as a payment option in the cannabis industry’s point of sale (POS) systems.” The move was set to help vendors save 10-15 percent.

Potcoin, a cryptocurrency created for the cannabis industry, made headlines earlier this year after former NBA star-turned diplomat Dennis Rodman appeared on CNN wearing a Potcoin t-shirt .

Chinese Yuan 'Inversely Correlated' with Bitcoin, Amidst US-China Trade Wars

Since January 2018, China and the US have been involved in an intense trade war in which both countries have significantly increased tariffs on imported goods and services.

Due partly to the rising tension between the two countries, the Chinese yuan (CNY) has been losing value against the USD. During the same time period, the price of bitcoin (BTC) and other major cryptoassets has been surging.

As noted by the South China Morning Post (SCMP), the value of BTC, the world’s most dominant cryptocurrency, increased by 26.5% to $7,878 during the time period from May 5 to May 17. Notably, US President Donald Trump had announced on May 5 that he would further increase tariffs on goods imported from mainland China.

Chinese Yuan Weakens as Nation’s Government Responds to Increased Tariffs

The SCMP pointed out that the yuan dropped to its lowest level since the past six months after the Chinese government responded to Trump administration’s decision to impose higher tariffs on China.

Commenting on the price fluctuations of both the yuan and bitcoin, Garrick Hileman, a Macroeconomics Researcher at London School of Economics (LSE) and Head of Research at Blockchain.com, remarked:

We are observing a strong inverse correlation between the [Renminbi] RMB’s value and bitcoin, meaning that recent RMB declines over trade tensions have been closely matched by increases in the value of bitcoin.

“Correlation Does Not Necessarily Equal Causation”

Hileman also mentioned that we “cannot be 100% certain” that the bitcoin price has been increasing due to heightened concerns regarding trade tensions and the corresponding decline in the value of the yuan. The blockchain researcher stated:

Trade tensions and declines in the RMB’s exchange rate as correlation does not necessarily equal causation.

Hileman, who earned his Phd from LSE, revealed:

This is not the first time we’ve seen significant increases in the value of bitcoin taking place alongside yuan concerns.

He added that there’s “growing recognition of bitcoin as ‘digital gold’ and it being used as a hedge against various macroeconomic risks.”

“This Year, the Narrative Is Bitcoin, Bitcoin, Bitcoin”

According to the SCMP, bitcoin’s price may have surged recently due to the generally positive remarks made about it at the Consensus 2019 conference.

Meltem Demirors, the Chief Strategy Officer at CoinShares, a crypto treasury management firm, has also confirmed recently that the narrative this year has been mostly about Bitcoin. Demirors revealed that both institutions and retail investors are “feeling good” and are “more confident” about the long-term potential of Bitcoin and the evolving ecosystem that supports it.