Huobi Launches San Francisco-Based Crypto Exchange

  • Huobi’s new virtual currency marketplace will be based in San Francisco, and already has expansion in its sights.
  • The company hopes its user friendly interface and extensive currency offerings will make it attractive to potential customers.

The world’s third-largest cryptocurrency exchange by trading volume, Huobi, is in the process of launching a new virtual currency marketplace in the US, via a company called HBUS.

According to an official press release, HBUS has already opened an office in San Francisco, where it plans to be based for the foreseeable future. Those behind the enterprise hope that its user-friendly interface and extensive choice of cryptocurrencies will set it apart from its competitors, making it highly attractive to potential customers.

The company has been vocal regarding the aggressive expansion plans it has in place. Already working to develop partnerships with blockchain projects, it is also offering numerous exclusive discounts and giveaways to customers who take a chance on the fledgling venture.

HBUS’ official website shares one of these, noting that fee-free trading is available for 30 days as part of a promotional offer. In addition, the company is running a bitcoin giveaway competition that will see those who deposit $1,000 or more be eligible to win 0.1 BTC.

Ken Wang, the General Manager of Operations at HBUS, said:

“We are excited to launch a fully compliant virtual currency platform for the American audience.”

Ken Wang

The company is set to hire 60 people for its new office, and is currently “hiring on all fronts.” HBUS’ customers will have to complete a know-your-customer (KYC) process before they’re able to trade on the platform.

Huobi traces its origins back to China, although its expansion policy has already seen it open additional offices in Hong Kong, South Korea, and Singapore, as well as making moves in Japan.

As covered, the company has recently launched a billion-dollar blockchain incubator for Chinese startups, shortly before hiring former OKEx CEO Chris Lee. This month, it revealed it was investing 20 million Huobi Tokens (HT), worth over $100 million, in an effort to become decentralized.

Lead image from Max Pixel