Dow Jones Partners With Brave Browser To Trial Basic Attention Token

  • The Dow Jones Media Group has partnered up with Brave to offer users premium content and test its basic attention token.
  • Barron's and Marketwatch will become verified publishers on BAT's platform.
  • A limited number of users will receive access to premium content from Dow Jones Media Group.

In a thus far revolutionary move, the Dow Jones Media Group, a subsidiary of Dow Jones and publisher of Barron’s, has signed a deal with the ad-blocking Brave browser. The deal is set to see Dow Jones’ publications become verified publishers, potentially allowing users to pay for premium content with its Basic Attention Token (BAT).

Two years ago, multiple publications, including the Wall Street Journal, itself published by Dow Jones, dubbed Brave’s ad blocking manoeuvres “illegal”. Aligning themselves with the New York Times and Washington Post, it seemed that such a stance was invariably set in stone. 

Now, all of this has seemingly changed, as the Dow Jones Media Group is currently offering those who download Brave 24 months of free access to its Barrons.com website and/or to a premium MarketWatch newsletter. 

Explaining their new position, Barron’s senior vice president, Daniel Bernard, said:

“As global digital publishers, we believe it is important to continually explore new and emerging technologies that can be used to build quality customer experiences.”

Daniel Bernard

Dow Jones Media Group is not the only publisher who’s now on board. According to Brave’s Chief Executive, Brendan Eich: “Our discussions have become much better over the years. We’ll have other big publishers we’re announcing as partners.”  

Brave is unique in that it not only blocks ads, but also has software that tracks online behaviour and passes it on to other entities. Now used by over two million people every month, its popularity shows just how seriously internet users take their security and privacy.

Brave’s BAT Token

Brave’s intention is not to put a stop to advertising entirely, but to deliver ads in a more privacy-sensitive way. This will eventually mean ad revenue for the publishers who invest in it, and with this in mind, a cryptocurrency-based payment system already exists.

The browser’s Basic Attention Token (BAT) is set to allow advertisers to not only pay publishers, but also subsume a portion of the proceeds and distribute them amongst all who use Brave. Although said system is not yet completely functional, publishers are already able to earn some revenue through users’ BAT payments.

Such payments are distributed monthly by Brave, who gives the lion’s share to sites with the most activity. As part of this scheme, publishers, YouTubers and Twitch video streamers can all sign up free of charge to mark themselves as being eligible to receive tokens form users.   

Dow Jones Media Group will now become BAT verified publishers as a result of the deal signed on Wednesday, meaning it will be possible to pay for premium content with Brave’s BAT tokens.

'Bitcoin Type' Privacy Enhancing UTXO Transactions Now Available on EOS

Omar Faridi

The developers of pEOS, a project focused on enabling private and “untraceable” transactions on EOS, one of the largest platforms for building decentralized applications (dApps), have noted that they intend to provide tools which will allow users to conduct efficient token transfer transactions while maintaining their financial privacy.

“Accelerating Any Aspect of EOS” in Direction of Providing Greater Privacy

As explained in pEOS team’s Medium blog post, published on May 16, 2019, the privacy-enhancing crypto project is "much larger than just delivering pEOS.” The development team wrote:

We consider part of our mission to help educate, provide support, provide tools, and accelerate any aspect of the EOS blockchain in the direction of providing privacy enabled features and technologies. We strongly believe in the multiplicative effect this can have to every aspect of the EOS ecosystem.

Bitcoin Type UTXOs for EOS

In order to add more functionality to the EOS blockchain, while promoting economic privacy, the developers of pEOS have introduced a new smart contract which “implements bitcoin type” unspent transaction outputs (UTXOs) for EOS-based tokens.

As mentioned in pEOS team’s blog, UTXO was first used by the developers of the Bitcoin protocol, and it is “one type of output which can be either unspent (UTXO) or spent.” The outstanding balance of a UTXO-enabled wallet can be calculated by adding up all its spendable UTXOs, pEOS’ blog noted.

A UTXO Needs to Be Spent “as a Whole”

Transactions are processed by spending a certain number of UTXOs while producing new UTXOs for the recipient (of a transfer) and for any change that is returned to the sender, pEOS’ blog explained. The pEOS team clarified that “amounts in UTXOs don’t mutate.” This means users cannot “spend only some part of a UTXO.” In order to conduct such transactions, users must spend the UTXO “as a whole.”

According to pEOS’ team, these “constraints on what a UTXO is and how it is immutable, is what allows for privacy algorithms to be built on top of them.” For instance, the privacy-centric CoinJoin algorithm can be used with the smart contract-based UTXO code released for EOS, pEOS’ developers revealed.

On May 17, 2019, Block.one, the Cayman Islands-registered developer of EOS, released new software development kits (SDKs) for both Swift and Java developers. The latest SDKs for EOS aim to provide more support for native smartphone applications in order to offer “richer, more engaging experiences.”